New Hasselblad H4D medium format digital powerhouse introduction

Wow, Hasselblad has a new digital medium format camera. This is a pretty stunning camera. It has a 40, 50, or 60 megapixel back with fantastic Carl Zeiss glass, shutter speeds of 256 seconds to 1/800 second, bright viewfinders, waist level and eye level finders, and a CCD sensor measuring 33.1 Ă— 44.2mm.

One of the most intriguing things about the new camera is the focus. It has True Focus and Absolute Position Lock which allows the camera to be focused then locked on that focus position so if the photographer tilts or swivels his position, the camera stays focused on its original subject.

It’s new Phocus technology provides for live video, remote capture, moire removal, GPS functionality and more.

It has software providing the new 3FR raw file format as well as Hasselblad’s Natural Color Solution (HNCS).

If you’re into view camera work as well, then the Hasselblad H4D has an adapter that allows it to be used as the back for a view camera. It also has a nice tilt/shift lens available.

First, here are the links to find Hasselblad H4D cameras for sale

Since I’m not the kind of guy to just regurgitate features, be sure to check out the data sheet at Hasselblad’s launch site

It’s always worthwhile to check out the Hasselblad H4D on Amazon

Here are 3 of Hasselblad’s promotional videos. We get a little glimpse of Steve McCurry, Kevin Then, and Michael Grecco using their H4D cameras.

Steve McCurry with his H4D-40

Kevin Then with his H4D-40

Michael Grecco with his H4D-40

Here is a launch interview showing some of the features a little better. If I find some other good ones over the next few days, I’ll post them here.

H4D40 Launch video from London

More Hasselblad cameras for sale on the web

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